By licensing the HeatGenie technology, innovative Consumer Packaged Goods companies can offer a revolution in convenience to their customers.  In differentiating their Brands with next generation of convenience, early brand adopters will benefit from the “convenience premium”:  higher revenue and margins.  HeatGenie provides participating brands the opportunity to set themselves apart from their competitors and deliver the on-the-go convenience that consumers demand.

More and more decisions being made at the point of purchase making packaging an increasingly important marketing tool.  HeatGenie gives brands a convenience differentiator that consumers want and are willing to pay for.

The convenience of self-heating also allows for increased penetration in existing retail channels, as well as the opportunity to expand into new channels such as vending, drug and convenience.

For more information on licensing the HeatGenie Technology for your brand, contact us.

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